D&AD: The Copy Book by D&AD

D&AD: The Copy Book



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D&AD: The Copy Book D&AD ebook
ISBN: 9783836528320
Publisher: Taschen America, LLC
Page: 368
Format: pdf


I suspect the audacious nature of this spot is what turned the judge's eye Рit's a functional but clever marriage of great copy and great type. If the answers yes, then you're bang in trouble as your book must be pony. But as we went to the introduction session on Wednesday we received our work back and we thought we'll share. Would any of these get into your book? Media: 2x Posters + 2x A4 Adverts in Advertising Annuals. Ok, we didn't make any copies of the campaign we submitted to qualify for the D&AD advertising workshop, as we've been pretty busy with Nike stuff at that time. You do know the D&AD annual isn't a comprehensive list of design agencies don't you? Target Market: Students & Copywriters. Product: The Copy Book (Revised Edition). The brief was: Create a campaign to . We aimed to communicate the need for well-crafted writing by completely over using various distasteful copywriting habits. The British Library has a copy of every book published so perhaps try there. The brief was to create a type-driven ad in order to sell D&AD’s The Copy Book Refreshed Edition.





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